Privacy Policy

Effective date: January 28, 2017
Operated by: Bet Smart Sports, LLC

1. Introduction

Bet Smart Sports, LLC ("we," "us," or "our") operates Bet Machine at betmachine.ai. This Privacy Policy explains what information we collect, how we use it, and what choices you have. We've written this in plain English — no legalese wall.

By using Bet Machine, you agree to the practices described in this policy.

2. Information We Collect

Information You Provide

When you create an account or contact us, we may collect:

• Email address
• Payment information (processed securely through Stripe — we do not store your full card details)
• Any other information you voluntarily provide (e.g., when contacting support)

Information Collected Automatically

When you use the site, we automatically collect certain technical information, including:

• IP address
• Browser type and version
• Operating system
• Pages visited and time spent
• Referring URL
• Device type

This data is collected using cookies and similar tracking technologies (see Section 5).

3. How We Use Your Information

We use the information we collect to:

• Create and manage your account
• Process subscription payments and send billing-related communications
• Deliver the Service and its features
• Analyze how the site is used so we can improve it
• Send service-related emails (e.g., account updates, billing notifications)
• Send optional marketing communications (you may opt out at any time)
• Respond to your support requests
• Comply with legal obligations

We do not sell your personal information to third parties.

4. Analytics and Tracking

Google Analytics

We use Google Analytics to understand how visitors use Bet Machine. Google Analytics collects information such as pages viewed, session duration, approximate geographic location, and device type. This data is aggregated and does not personally identify you.

Google Analytics uses cookies to collect this information. Google may use the data it collects for its own purposes in accordance with Google's Privacy Policy. You can opt out of Google Analytics tracking by installing the Google Analytics Opt-Out Browser Add-on.

Future Advertising and Ad Tracking

We intend to implement additional analytics and advertising tracking technologies in the future, which may include:

• Remarketing and retargeting pixels (e.g., Google Ads, Meta Pixel)
• Conversion tracking for affiliate and paid campaigns
• Third-party ad network tracking

When these technologies are implemented, we will update this policy and add a cookie consent banner to this site, giving you the ability to manage your tracking preferences before any advertising-related cookies are set. Until that point, only Google Analytics is active.

5. Cookies

Cookies are small text files stored on your device that help websites function and collect information about usage.

We currently use the following types of cookies:

Future addition: Advertising/targeting cookies will be added when ad tracking is implemented. A consent banner will allow you to accept or reject non-essential cookies at that time.

You can manage or disable cookies in your browser settings at any time. Note that disabling certain cookies may affect the functionality of the site.

6. Data Sharing

We share information with third parties only as needed to operate the Service:

• Stripe — payment processing. Stripe has its own privacy policy and PCI compliance standards.
• Google — analytics (see Section 4).
• Supabase — database and authentication infrastructure.
• Vercel — website hosting and delivery.
• Legal and compliance — we may disclose information if required by law, court order, or to protect the rights and safety of Bet Smart Sports, LLC or others.

We do not sell, rent, or trade your personal information.

7. Data Retention

We retain your account information for as long as your account is active or as needed to provide the Service. If you delete your account, we will remove your personal information from our active systems within a reasonable time, subject to legal or regulatory retention requirements.

8. Security

We implement reasonable technical and organizational measures to protect your information against unauthorized access, loss, or misuse. However, no internet transmission or storage system is completely secure. We cannot guarantee the absolute security of your data.

9. Your Rights and Choices

Depending on where you live, you may have the following rights regarding your personal information:

• Access: Request a copy of the personal data we hold about you
• Correction: Ask us to correct inaccurate information
• Deletion: Request that we delete your personal data (subject to legal limitations)
• Opt-out of marketing: Unsubscribe from marketing emails at any time using the link in any email we send
• Cookie preferences: Manage cookies through your browser settings (and via our consent banner once it is implemented)

To exercise any of these rights, contact us at hello@betmachine.ai.

10. Children's Privacy

Bet Machine is not intended for users under the age of 18. We do not knowingly collect personal information from anyone under 18. If you believe we have inadvertently collected such information, please contact us and we will delete it promptly.

11. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the effective date at the top of this page. For material changes, we will notify subscribers via email or in-app notice.

12. Contact

Privacy questions or requests? Contact us at hello@betmachine.ai.

Bet Smart Sports, LLC
betmachine.ai